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On the road to a smaller carbon footprintYogurt maker Stonyfield Farm's initiative to shrink its carbon footprint offers a possible model for other companies that are concerned about their supply chains' greenhouse gas emissions.
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The Annual Global Conference reminded me of the undeniable value of conducting business with colleagues whom we have actually met.
Wal-Mart's green label and you
Wal-Mart's plans to develop a "green" label for products sold in its stores could become a headache for many supply chain managers —and not just for those in the retail industry.
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How many e-mails, text messages, voice mails, and video conferences do you deal with in a day? More than you would like, it's probably safe to say. There's no question that these and other high-tech communication tools help to make us more efficient, effective, and productive in today's rapid-fire business environment. That, of course, is why we all embrace these innovations. But there are some things technology cannot do, and there are some things it should not replace.
If you have seen American Airlines' current series of advertisements, then you'll know what I mean. The ads show travelers fully engaged in unique settings that can only be appreciated in person: rock climbing beside a waterfall in the rain forest, standing before a massive painting in an art museum, enjoying the camaraderie of Oktoberfest. Above every photo is the legend "You can't download this."
If there were a similar list of "you can't download this" experiences for supply chain professionals, then next year's conference September 26–29, 2010, in San Diego, California!
We Want to Hear From You! We invite you to share your thoughts and opinions about this article by sending an e-mail to ?Subject=Letter to the Editor: Quarter 4 2009: You can't download this"> . We will publish selected readers' comments in future issues of CSCMP's Supply Chain Quarterly. Correspondence may be edited for clarity or for length.
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