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The greening of Whirlpool's supply chain
At Whirlpool, being green is more than just talk. Not only has the appliance maker taken the lead in developing energy-efficient products, but it has also redesigned its supply chain with an eye toward conserving energy and cutting air pollution.

Small wonders
Don't worry if your company isn't a corporate giant. Small to medium-sized businesses (SMBs) can use supply chain management to drive a corporate strategy that increases revenues and profits.

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So you think you're ready to be chief supply chain officer?

By DAVID MACEACHERN

The focus for supply chain leaders is not just on managing costs, but also on maximizing a company's profitability by improving asset productivity and even identifying new sources of revenue generation.

From the Quarter 02 2007 issue

Ten years ago, a company's logistics leader toiled in relative obscurity in the back office. That role was viewed as being narrow in scope and having limited strategic value to the organization, and it had little visibility to top management....

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